international_ China Digital and Audio Association Game Working Committee released the Game Industry Report for the first half of 2022.
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The report introduces the specific situation of the Chinese gaming industry in the first half of 2022 with important main points. From January to June 2022, the actual revenue of the domestic game market was 147.789 billion yuan, down 1.80% year on year. The main reason is that the epidemic has caused user income to decrease, the level of willingness to consume, and the operating costs of game companies have continuously increased.
China game market report first half of 2022.
In the first half of 2022, the actual revenue of self-developed games in the overseas market was $8.989 billion, up 6.16% year-on-year. The United States and Japan are the main markets for domestic mobile games to go abroad. Among overseas self-developed mobile games, strategy, role-playing and shooting accounted for more than 70% of sales.
China’s mobile game industry reached 110.475 billion yuan, down 3.74% year-on-year. The actual sales revenue of the guest game market was 30.740 billion yuan, up 2.85% year-on-year.
The actual revenue of the Chinese console game market was 881 million yuan, down 1.02% year-on-year. Although high-quality console games are more and more popular among consumers, the epidemic has resulted in a shortage of new console hardware and weaker performance of new products compared to the same period last year.
Report market share by game genre.
The report also cites the Chinese e-sports game market as 63.712 billion yuan, down 11.59% year-on-year. The epidemic has greatly affected the e-sports industry, and offline events have also decreased a lot.
According to Global Market Research, the Chinese games market is expected to grow at a CAGR of 15.4% between 2018-2023. Market size to reach USD83.79 billion in revenue by 2023. With more and more affordable yet high-performance smartphones, especially from domestic brands like Xiaomi, Oppo and Vivo, China’s mobile game market has high growth potential.
