TChinese state media have accused fashion house Dior of appropriating the idea of \u200b\u200busing the design of a recently launched dress on a Chinese period clothing model.
According to media reports, Dior’s mid-length dress branded its “character silhouette” bears a striking resemblance to a Chinese horse-face dress, a wrap-around garment originating from China. 10th century Song dynasty.
The dress’s name is derived from the defensive structures surrounding the city walls and not from the animals, although the dress can be worn for horseback riding as it actually is.
“Dior’s dress, the so-called ‘character silhouette’ looks a lot like the Chinese horse face dress. When there are many similar details, how can it be brazenly called ‘new design’ and ‘Dior silhouette’? ” was extracted from a piece of comments from the portal read.
The Dior dress, which was shown on the runway in Seoul back in April, is currently available for HK$30,000 ($3,820) at the brand’s physical stores in Hong Kong. The item has since been marked as “sold out” on Hong Kong’s Dior homepage and taken off China’s Dior homepage.
However, Dior’s explanation that their designs were inspired by school uniforms was not enough to appease Chinese critics. On Weibo, a post promoting the work was captioned with the hashtag “appropriation of cultural heritage ideas”, highlighting Dior’s lack of recognition for international cultural elements in design.
The backlash has been huge for hanfu enthusiasts, a subculture in China who wear costumes inspired by traditional clothing worn during the Han dynasty.
“Dior should respond to the concerns of Chinese netizens as soon as possible,” the article noted. “This will show that an internationally renowned company will have to take responsibility for its own corporate culture and celebrate world history and cultural heritage.”
Experts and bloggers have also voiced objections to this design, written on Weibo: “I hope copyright lawyers and experts from cultural preservation units will jointly evaluate this matter and pay attention. to its negative connotation. This is not just ordinary plagiarism.”
Dior also caused controversy in China in November 2021 when the brand displayed a photo by famous Chinese photographer Chen Man showing a model with small eyes and dark skin wearing Traditional Chinese dress while holding a Dior bag.
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