In the first half of 2022, the highest grossing game of the Japanese mobile game market (App Store and Google Play) was Uma Musume: Pretty Derby.
From the first half of 2021, Uma Musume: Pretty Derby has always held the number one position, it is undeniable that the competitiveness of this product. SensorTower data shows that in the first half of 2022, Japan’s mobile game revenue reached US$8.2 billion, down 12.7% year-on-year (US$9.4 billion). .
However, compared to the first half of 2019 ($7.1 billion), an increase of 15.4%, and compared to the first half of 2020 ($8 billion) when the new crown epidemic broke out, also a slight increase of 2.5% . This also shows that 2 years after the pandemic, Japanese players are gradually stabilizing the level of mobile game downloads.
If you look at different platforms, the App Store fell 8% from $5.4 billion to $5 billion; while Google Play had only $4 billion share in the first half of last year, and has now dropped 20% to $3.2 billion.
At the same time, the number of mobile game downloads in Japan has also decreased from 360 million in the first half of 2021 to 320 million. Among them, App Store is 180 million, down 14%; Google Play is 140 million times, down 8%.
According to data from SensorTower, Cygames’ Uma Musume: Pretty Derby ranked No. 1 in Japanese mobile game revenue for half the year, with total sales of over $400 million on the App Store and Google Play. However, after entering 2022, the dominance is gone.
Mixi, which ranked second in terms of revenue for the first half of the year, earned nearly $380 million on the App Store and Google Play. The data shows that while Monster Pinball is down slightly 1% year-on-year, then it’s up about 34% from the second half of 2021. It’s been almost 9 years since its September 2013 release, and not It’s not easy to maintain the position of the top mobile game in Japan.
Based on the statistics of Golden Week May 1 (April 29, 2022 to May 8, 2022), the number one revenue is Monster Strike – over US$30 million, higher than the second Uma Musume: Pretty Derby for about $20 million.