Kodoani.com – KONOSUBA’s Megumin goes back to her usual antics by using Explosion on hot, spicy food. Konosuba: An Explosion on This Wonderful World! anime announced a promotion tied to the Nissin Homura Meshi brand’s new instant Yukgaejang (or spicy beef soup) product on Monday.
Kadokawa is streaming a promotional video for the campaign, featuring a very cheerful Megumin. Interestingly, the ad features recycled footage from the main KONOSUBA anime series, but with surreptitiously edited Homura Meshi mugs.
The collaborative Homura Meshi mug will be available at food retailers such as supermarkets in Japan. Some stores will offer free lunch mats featuring Megumin and Yunyun for customers who purchase at least two mugs. Alternatively, buying two mugs through online retailers will allow you to enter the draw for a free beer and a B3 size rug.
On Wednesday, Nissin Food Group’s online store will begin selling up to 1,000 sets of two Homura Meshi cups along with a lunch mat.
Konosuba: An Explosion on This Wonderful World! , television anime by writer Natsume Akatsuki and illustrator Kurone Mishima Konosuba: An Explosion on This Wonderful World!, will premiere in Japan on April 5.
The side story novel focuses on Megumin and her Crimson Demons.