NetEase vice president resigned, leading to countless alarming problems
Just last night, information about the departure of Shaoyun – Senior Vice President of NetEase Games, made the Chinese gaming industry “stand still”. Accordingly, this company confirmed that Shaoyun officially left at the end of December 2024.
It is known that Shaoyun is one of NetEase's core employees. He has worked at this company for nearly 2 decades, holding the position of Vice President for 12 years. This information is raising a lot of speculation and concerns about the crisis that NetEase has been facing for a long time.
NetEase's report also points out that the company's solo game product “Wanmin Changge: Three Kingdoms”, two-dimensional role-playing game “Codename: Yuntu” and “Destiny Mobile Game” are all facing budget constraints. book. Sohu newspaper commented that even new blockbusters like Marvel Rivals have had trouble researching and developing in the first half of 2024. Currently, NetEase is having difficulty launching more game projects in the future. 2025.
“Big guy” NetEase also faces a crisis?
Currently, NetEase is the 2nd largest game distributor in China, losing only to Tencent Games and ranked 4th on the revenue chart. Thus, it can be seen that this company is extremely strong, has huge economic potential and countless “billion dollar” game projects worth dreaming about. Yet up to now, NetEase is facing many unprecedented crises.
During the past year, many of NetEase's old game products had their lifespan shortened, while new products had difficulty developing. The company's personnel are facing a serious brain drain problem… all of which pose a big challenge to the brand's future development roadmap.
